INTRODUCING TORIRU - "KEEP YOUR WAVE ALIVE"

Introducing Toriru clothing, scrolling through Instagram I'm always discovering the coolest independent fashion brands that deserve way more recognition than they already get. I think it's so important for young creatives to be noticed and showcase their creativity and talents to the world. We see the birth of new fashion brands often, however for young designers the market is extremely tough and I really think it's time for young creatives to get noticed. Unless you know someone in industry or have a large following, it is really hard for you to get noticed these days, it does kind of suck. There's so much talent out there that deserves to be seen. 

I recently came across Toriru clothing and first glance I loved what I saw, no hesitation I hit that follow button! I was feeling major Japanese vibes with their bold prints and striking colours. Intuiged about the brand, I came to find out the person behind it all is 22 year old Terrance Lindsey From Kansas City, find out more and check out the interview with the man himself! 

VogueWonders: Who are you and what do you do?

Terry: My name is Terry, i’m 22 years old and i’m from Kansas City , MO and the CEO of Toriru clothing brand.

VogueWonders: ow did you start your brand Toriru , what was the inspiration behind it ?

Terry: When I was 18 I started off cutting jeans , tie dying shirts and sewing. When I was 19 I decided I wanted to start my own clothing brand but financially wise I couldn't start it but deep down I wanted bring a different style to my city. When I was 20 I was more inspired by the top urban clothing brands and that inspired me to fulfill my dream of having my own clothing brand.

VogueWonders: Why did you choose to start up a fashion brand?

Terry: Because it was always my dream to have my own clothing brand.

VogueWonders: why do you think it's important for young designers like yourself to build new brands like this?    

 Terry: Because I think every generation has its own style and it’s up to our generation to bring a new wave .

VogueWonders: How has social media worked for you ?

Terry: Social media really helped my brand out as far as reaching new cities and clients. As well as a couple of upcoming celebrities collabs and supporters.

VogueWonders: What do you want to change in the current fashion market?                      

Terry: want to change the look and also the feel of fashion. I want to bring something that’s dope , lit and different . Something the people will love.

VogueWonders: What makes Toriru different from other brands out there ?                          

Terry: My name alone is different from other brands , my style is different and not to many people do anti mays. 

VogueWonders: How did you come up with the name Toriru?                                              

Terry: he name Toriru is Trill in Japanese. A Lot of people in my city and on social media knew me as Trill so me and my homeboy Casper took the time to do research and discovered Toriou.

VogueWonders: Do you classify yourself as a fashion designer?                                            

Terry: Yes and No . Yes because I can come up with my own twist and style of things when a client wants something different than I already released. No because I try to stick to the basic releases.

VogueWonders: Are there any fashion brands you would like to collaborate with ?              

Terry: Yes , I actually have a couple collabs here in Kansas City with YungLife, Brwssaddicition and a few more. I do want to do multiple celebrity collabs with FOG ( Fear Of God) , OBEY , Thrasher and last but not least Supreme. Pretty much the clothing brands that motivate me and molded my brand into the brand it is today .

VogueWonders: Where do you see yourself in the next 3 years to come ?                            

Terry: see myself in the next 3 years worldwide and still doing what I love which is making my brand better each day.

VogueWonders: Is it any advice you’d give to young people right now trying to start a fashion brand?                                                                                                                                        

Terry: You are your biggest supporter , if you don’t believe in yourself your brand won’t grow. Keep grinding and keep pushing until you get to the top .

 I am Terry CEO of Toriru clothing brand and this concludes my interview with Vogue Wonders . And always remember keep your wave alive .
— Terry Lindsey

Be sure to follow Toriru on Instagram @toriru_official and on Twitter @toriruclothing

Thanks! 

Arooj

ASOS NEW SEASON COLLABORATION

Photography by Hamza Hassan

Photography by Hamza Hassan

Photography by Hamza Hassan

Photography by Hamza Hassan

Winter is near and it's time I started preparing for the new season, this week I'm so excited to be collaborating with ASOS on their New Season project!

Now if you know me you'll already know I own so many jackets and coats, I'm such a collector...you can never have too many! I love the fact that this coat is over sized and long line, It's super comfy and i'm 100% it'll do the prefect job of keeping me warm on those cold winter days.

I chose to style this very simple wearing a jumper and trousers from ZARA, paired with grey trainers by Android Homme. Personally I wouldn't style the coat with anything too bright as that is a statement piece itself!  

You can check the  out new season products at www.asos.com or purchase to purchase this coat, follow the direct link at http://m.asos.com/mt/www.asos.com/asos/asos-coat-in-oversized-check/prod/pgeproduct.aspx?iid=6676909&clr=Multi&SearchQuery=&cid=20238&pgesize=44&pge=0&totalstyles=44&gridsize=2&gridrow=1&gridcolumn=1&un_jtt_application_platform=newPlp&un_jtt_redirect 

 

Thank you!

Arooj x

 

VOGUEWONDERS X CASEAPP

Hello and Happy New Year everyone! Here goes my first post and collaboration of 2016. 

Very recently I was lucky to work with Case App and design my very own phone case.

Case App offer a variety of cases, from custom MacBook cases, custom iPhone cases and even Samsung, HTC and Nokia! As I own an iPhone, I chose to design a few iPhone 6 covers.

I have to say, I was so amazed by how easy the site (www.caseapp.co.uk) is to use, It's so simple! I loved playing around with different skins and graphics. There is such a huge range of artwork to choose from and you can also upload your photo to make it more personal!

When my cases were delivered, I was super excited! Looking at them I was so happy with how they turned out, Such great quality and good use of material. it was perfect, exactly how I imagined! 

So, why not treat yourself and head over to www.caseapp.co.uk and design your very own custom case. As a New Years gift you can use my 20% discount code by simply entering  'VOGUEWCASE' when checking out!  

For design ideas/inspiration be sure to follow @CaseAppOfficial on Instagram

Enjoy

Arooj x