INTRODUCING TORIRU - "KEEP YOUR WAVE ALIVE"

Introducing Toriru clothing, scrolling through Instagram I'm always discovering the coolest independent fashion brands that deserve way more recognition than they already get. I think it's so important for young creatives to be noticed and showcase their creativity and talents to the world. We see the birth of new fashion brands often, however for young designers the market is extremely tough and I really think it's time for young creatives to get noticed. Unless you know someone in industry or have a large following, it is really hard for you to get noticed these days, it does kind of suck. There's so much talent out there that deserves to be seen. 

I recently came across Toriru clothing and first glance I loved what I saw, no hesitation I hit that follow button! I was feeling major Japanese vibes with their bold prints and striking colours. Intuiged about the brand, I came to find out the person behind it all is 22 year old Terrance Lindsey From Kansas City, find out more and check out the interview with the man himself! 

VogueWonders: Who are you and what do you do?

Terry: My name is Terry, i’m 22 years old and i’m from Kansas City , MO and the CEO of Toriru clothing brand.

VogueWonders: ow did you start your brand Toriru , what was the inspiration behind it ?

Terry: When I was 18 I started off cutting jeans , tie dying shirts and sewing. When I was 19 I decided I wanted to start my own clothing brand but financially wise I couldn't start it but deep down I wanted bring a different style to my city. When I was 20 I was more inspired by the top urban clothing brands and that inspired me to fulfill my dream of having my own clothing brand.

VogueWonders: Why did you choose to start up a fashion brand?

Terry: Because it was always my dream to have my own clothing brand.

VogueWonders: why do you think it's important for young designers like yourself to build new brands like this?    

 Terry: Because I think every generation has its own style and it’s up to our generation to bring a new wave .

VogueWonders: How has social media worked for you ?

Terry: Social media really helped my brand out as far as reaching new cities and clients. As well as a couple of upcoming celebrities collabs and supporters.

VogueWonders: What do you want to change in the current fashion market?                      

Terry: want to change the look and also the feel of fashion. I want to bring something that’s dope , lit and different . Something the people will love.

VogueWonders: What makes Toriru different from other brands out there ?                          

Terry: My name alone is different from other brands , my style is different and not to many people do anti mays. 

VogueWonders: How did you come up with the name Toriru?                                              

Terry: he name Toriru is Trill in Japanese. A Lot of people in my city and on social media knew me as Trill so me and my homeboy Casper took the time to do research and discovered Toriou.

VogueWonders: Do you classify yourself as a fashion designer?                                            

Terry: Yes and No . Yes because I can come up with my own twist and style of things when a client wants something different than I already released. No because I try to stick to the basic releases.

VogueWonders: Are there any fashion brands you would like to collaborate with ?              

Terry: Yes , I actually have a couple collabs here in Kansas City with YungLife, Brwssaddicition and a few more. I do want to do multiple celebrity collabs with FOG ( Fear Of God) , OBEY , Thrasher and last but not least Supreme. Pretty much the clothing brands that motivate me and molded my brand into the brand it is today .

VogueWonders: Where do you see yourself in the next 3 years to come ?                            

Terry: see myself in the next 3 years worldwide and still doing what I love which is making my brand better each day.

VogueWonders: Is it any advice you’d give to young people right now trying to start a fashion brand?                                                                                                                                        

Terry: You are your biggest supporter , if you don’t believe in yourself your brand won’t grow. Keep grinding and keep pushing until you get to the top .

 I am Terry CEO of Toriru clothing brand and this concludes my interview with Vogue Wonders . And always remember keep your wave alive .
— Terry Lindsey

Be sure to follow Toriru on Instagram @toriru_official and on Twitter @toriruclothing

Thanks! 

Arooj

COSY FITS X DAYS BEFORE

Hey guys, I'm back on the blog. I've been away working on a few things and can't wait to show you some new content. To get things started for the first post of the year, I recently caught up with fashion designer Saxton Taylor, Who's recently launched his own brand Days Before. Check out my interview with him below! 

VogueWonders: Who are you and what do you do?

Day Before: Hey I’m Saxton Taylor, I’m 21 years old and I’m a fashion designer from Kansas City MO

VogueWonders: When did you start getting into fashion?

Days Before: I wasn’t really into Fashion until my twin introduced me, I’ve been into it since early 2000’s. Fashion has always been there especially at High School. I got a few compliments, many people said to me back in High School that I was influential in school and fashion, it made me feel good with what I was doing and the brand.

VogueWonders: What Inspired you to start Days Before?

Days Before: Well, back in school I never knew what I wanted to do, but then one day someone came up to me and asked me “Don’t you want to start a brand?” So, I thought about it and I went to college the Art Institution of Hollywood, man I loved it there, people motivated me and it made me want to just carry on! I progressed from there onwards.

VogueWonders: So, when was the brand officially established and how did you come up with the name ‘Days Before’?

Days Before: I Officially started in 2015 but my first official release was mid-2016. The name is Days Before I came up with it when working on project in school. I was reading a booking and so many combinations of before and days kept coming up so I switched it and wrote ‘Days Before’ …Since then I just kept the name.

VogueWonders: Who are the main inspirations behind the brand?

Days Before: My main inspirations are people like Kanye West, Vivienne Westwood because they all represent a Rockstar in their modern eras. They all present something great, they’re just great…They keep me going that’s the kind of level I want to be at, I inspire people too.

VogueWonders: What’s the aim, where do you see yourself in 5 years?

Days Before: To be an established fashion designer, to be something that is highly regarded as Balenciaga. I really want to push forward.

VogueWonders: How long has it taken you to get a product out at full confidence?

Days Before: I didn’t want to release a product until I had a full collection, I wanted to see how far I could get or see if people were really interested in what I was doing, it’s going to be more than one piece and more to choose from. I believe more attention will be bought to my brand.

VogueWonders: Are there any collaborations within the Fashion world you would like to see happen?

Days Before: After Supreme X Louis Vuitton, man that was historical. I’d like to see Dior and Gucci, bringing a street brand with a high end, ideas are endless. The Louis collaboration was amazing to me…Just how two worlds collide and create one piece, that was beyond real.

VogueWonders: Finally, for anyone out there starting a brand, what’s the best advice you can give?

Days Before: The best advice I believe is to never go with the first idea, my first idea for a silhouette was terrible, beyond terrible and I even had a friend say it. It was constructive criticism and he knew that I could do better. I went out and tried my best to create more. You want to make sure that everything you create is top of the line. My first idea was so terrible it made me want to be more successful, destroy all previous imagination to create new work.

Days Before Instagram: @Daysbefore_official

Thank you, Arooj x

SUITED WITH MARCO TOZZI

Photography by Hamza Hassan

Photography by Hamza Hassan

Photography by Hamza Hassan

Who says girls can't wear suits?

Another blog post, another collaboration, I couldn't be more grateful! 

The lovely team at Bright Light PR sent me the most gorgeous pair of Marco Tozzi shoes, these fit perfectly with any smart outfit. I have to say this has to be one of my favourite collaborations!

Marco Tozzi have just launched their AW16 collection and their new styles are a must have. With such a range to chose from, such as trainers, brogues, heels and more, they are the perfect shoe brand to get you geared up for the new season.

I chose to style the shoes by wearing a suit, featuring a blazer and shirt from ZARA, and men's cropped suit trousers from New Look. To accessorize I played it safe and simply wore a choker from Topshop and carried a man bag which is the perfect size to fit all your essentials when you're on the go! 

You can check out Marco Tozzi’s collection at www.marcotozzi .com and follow their page on Instagram @marco_tozzi_official to keep up with any updates!

Thank you

Arooj x

 

ASOS NEW SEASON COLLABORATION

Photography by Hamza Hassan

Photography by Hamza Hassan

Photography by Hamza Hassan

Photography by Hamza Hassan

Winter is near and it's time I started preparing for the new season, this week I'm so excited to be collaborating with ASOS on their New Season project!

Now if you know me you'll already know I own so many jackets and coats, I'm such a collector...you can never have too many! I love the fact that this coat is over sized and long line, It's super comfy and i'm 100% it'll do the prefect job of keeping me warm on those cold winter days.

I chose to style this very simple wearing a jumper and trousers from ZARA, paired with grey trainers by Android Homme. Personally I wouldn't style the coat with anything too bright as that is a statement piece itself!  

You can check the  out new season products at www.asos.com or purchase to purchase this coat, follow the direct link at http://m.asos.com/mt/www.asos.com/asos/asos-coat-in-oversized-check/prod/pgeproduct.aspx?iid=6676909&clr=Multi&SearchQuery=&cid=20238&pgesize=44&pge=0&totalstyles=44&gridsize=2&gridrow=1&gridcolumn=1&un_jtt_application_platform=newPlp&un_jtt_redirect 

 

Thank you!

Arooj x

 

DOUBLE DENIM

Photography: Bav Phul

Photography: Bav Phul

Photography: Bav Phul

Photography: Bav Phul

Touchdown Londoooooooon!  

I try my best to visit London as often as I can, however living up north and over 3 hours away has its down sides!  

Nevertheless I was in London not long ago and enjoyed my time there, managed to meet the beaut Niga Ghafur (yes internet friends are real) ... also not to mention I was there on the best 3 days, the weather was just perfect!  

Walking around Oxford Street, it was super busy and absolutely boiling. However no matter how warm it is, I always think it's important to carry a jacket around, we really can't predict this British weather.

Double denim was actually an unintentional one, I literally picked up the first jacket I saw and walked out the hotel room, it took me a while to realize, but I was pleased with myself because I don't think it looked too bad haha! 

This combo features a denim jacket by JALC and distressed denim trousers by ZARA, paired with a simple white tee and black heeled boots from Topshop! 

Check out JALC by following their Instagram page at: @jalcstudios

 

THE OVERSIZED FITS

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Photography by Nayha Faris

Oversized fits are my favourite, as far as wearing fitted clothes goes ... skinny jeans is the closet I get! 

I recently fell in love with Pull & Bear, although I'd heard of them before I never really checked them out properly! Scrolling through their site, this sweatshirt caught my eye, it's so quirky and the quote on the back keeps me motivated, I love it.

Also from Pull & Bear was the white pumps with a caramel sole, I've been after a pair of shoes like these, they're such a comfortable fit! I decided to pair this with trousers from New Look Men's. These are such a such good quality, just at £10, my size and the last on the sale rack. Lucky me! 

You can shop my look below, hope you enjoy!

Thanks, Arooj x

ASOS X NIKE CORTEZ | VOGUEWONDERS

I'm super excited to be featuring my first ever collaboration with ASOS on the blog. Since starting the blog two years ago, I never would have imagined working with such a huge and highly respected brand. I'm so grateful! 

In a new campaign, i was lucky enough to be selected for the ASOS X NIKE Cortez project in which I was gifted with the coolest old school Nike trainers! I styled them with a Puma sweatshirt, regular black skinny jeans and a mandarin collar shirt by La Moda, from ASOS. 

Thank you to everyone who has supported the blog so far. It means a lot! 

Shop the look below 

Thank you 

Arooj x

Photography by Saskia Rodriguez - http://saskialouisa.wix.com/photography

BE BAULLA

Hey guys! As you know I love hearing of new brands and featuring them on the blog. I was recently contacted by Baulla Apparel who have launched early this year.

Baulla is a British fashion brand that produces good quality garments and accessories; it is definitely making its mark in street wear with their unique designs and great quality of material.

The brand kindly sent me two of their caps, I’m never usually one to wear caps however Baulla caps fit in with my look perfectly, you can’t go wrong, it's the perfect summer accessory for your wardrobe! 

Currently on the site shows a range of snapbacks and caps to choose from, Baulla are also looking to branch out in t-shirts, a new range of snapbacks and more!  The brands message is very simple, on the website quotes

Baulla is also a state of mind. A Baulla is someone who likes to clearly lay down his or her own sense of style, so why follow fashion, when you can create it yourself? Be different. Be a Baulla
— Baulla.com

I’m excited for what more is to come from the brand, and wish them all the best with their new future launches! Check them out at http://baulla.com/ or follow them on instagram: @Baulla_Apparel to keep up with any updates

The Perfect Minimal Bracelet

Presents from Berlin! Just before the New Year I received the most gorgeous gift from Watch BandIt. 

Watch Bandit are a Berlin based company offering the world’s finest watches, watch bands and bracelets. Their site has a collection of different beautiful accessories for both men and women, perfect for any occasion.

I got the Black Leather, Rose Gold Anchor Bracelet. It features a rose gold plated anchor, fine Italian leather and an adjustable length which is just perfect!

This accessory stands out yet it's minimal and goes with absolutely everything, you can't go wrong!  I love the simple look of black and then the touch of rose gold. It's so sophisticated

Be sure to check out http://watchbandit.com/ - Once you're on the site, there's no going back, you will end up purchasing something and it will be SO worth it! 

You can also give them a follow on instagram @WatchBandIts to keep up with any updates.

Thank You

Arooj x




Mink & Stone Collaboration

This week I had an amazing opportunity to collaborate with Mink & Stone. If you haven't already heard of this brand they are a London based jewellery manufacturer and retail brand that allows people to design their own jewellery online.

I created a Swarovski Glass Pearl Bracelet consisting of glass beads, metal beads and acrylic, in which I finished with a silver colour lobster clasp. I kept my colour palette & the size of my bracelet very simple. I don't usually wear chunky bracelets, so from the start I knew I wanted to create something small.

I chose to add my initial 'A' because I wanted something that represented me. The good thing about this design is that it can be easily styled with anything in my wardrobe! 

I found that the site is very easy to use, you can choose what you want to design from a range of different necklaces to bracelets. I love my piece, it's exactly how I imagined it. It's such a great feeling to see your own design in person!

I'm glad to have discovered Mink & Stone and collaborated with them, their brand is amazing. The whole idea of making your own unique jewellery from scratch is really cool. There is such a range of materials to chose from, everything that you need will be there!

Why not check Mink&Stone out at www.minkandstone.com or even purchase my design by clicking the following link http://www.minkandstone.com/Products/Details/1130?utm_content=buffer0eb55&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer   

You can also follow Mink & Stone on Twitter & Instagram from more information at @minkandstone 

Have a lovely weekend!

Arooj xo